Proper No. Twelve Irish Whiskey 700mL. One outline per editorial type: what each would say about this bottle this week. Outlines are placeholders, not published pieces. This bottle also has its own page with its price history and its ten nearest.
| Editorial type | Salience | Picked | Outline |
|---|---|---|---|
| Article | 0.95 | An article on Proper No. Twelve 700mL leads with its ticket of $56 against a peer median of $54, 5% above. In its 13-week window that is a new low (earlier weeks: low $59, high $67). It is an Irish single pot still at 40% ABV. | |
| Compare the pair | 0 | The engine's nearest neighbour to Proper No. Twelve 700mL ($56) is Tullamore Dew ($56). Both read $56: a pair with nothing between them on price. The engine's indifference price for Tullamore Dew against it is $66; the ticket is $10 under. Both are Irish single pot stills. | |
| Divergence take | 0.3 | By attributes alone Mars Iwai Tradition Japanese Blended is Proper No. Twelve 700mL's 20th nearest bottle; once price is counted the engine puts it 132nd. Tickets: $56 against $117. Its peers' median is $54, so it sits 5% above them. | |
| Hot 21 / Cold 21 | 0.03 | Proper No. Twelve 700mL is on neither the Hot 21 nor the Cold 21 this week: $56 against a fair value of $57, 1% under, which ranks 274th hottest of 323 bottles. Its peers' median is $54, so it sits 5% above them. | |
| KB position | 0.56 | Proper No. Twelve 700mL is the cheapest of Proper Twelve's 2 bottles at $56. The brand's band runs $56 to $91, median $74, a statistic. A position piece checks that band against what the knowledge base holds. Its peers' median is $54, so it sits 5% above them. | |
| Price raid | 0.81 | Proper No. Twelve 700mL fell from $67 to $56 this week, 16% down. In its 13-week window that is a new low (earlier weeks: low $59, high $67). Its peers' median is $54, so it sits 5% above them. | |
| Similarity surprise | 0.4 | yes | The engine's 4th nearest bottle to Proper No. Twelve 700mL, an Irish single pot still, is Proper No. Twelve 1L, an Irish blend. Tickets: $56 against $91. 17 of its 20 nearest differ from it in country or style. Its peers' median is $54, so it sits 5% above them. |
| The whole shelf | 0.04 | On the Ireland shelf of 18 bottles Proper No. Twelve 700mL is 5th coldest: $56 against a fair value of $57, 1% under. The shelf's median ticket is $85. Its peers' median is $54, so it sits 5% above them. | |
| Value pick | 0 | None of Proper No. Twelve 700mL's ten nearest neighbours is $5 cheaper: at $56 it is the value end of its own neighbourhood. The nearest, Tullamore Dew, is $56. The engine's indifference price for Tullamore Dew against it is $66; the ticket is $10 under. |